PEACH PASS
Get Your Time Back
On the Road Again
When the lockdown lifted in May of 2020, Peach Pass was eager to get drivers back on the road – and let’s be honest, drivers were eager to get going once again.
To increase express lane ridership and to keep Peach Pass top-of-mind, we launched a digital campaign to encourage drivers that Peach Pass would allow them to spend less time in the car and more time with those who matter most.
My Role: I worked with a copywriter to create the campaign concepts and designed the print and digital assets
PEACH PASS
It Pays to Ride XPRESS
In a partnership with Xpress transit, we advertised a new form of getting to work with a digital, social and outdoor campaign.
My Role: I worked with a copywriter to create the campaign concepts and designed the print and digital assets
